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Its primary concern is to support pop culture in general as well as artists, young talents, concert agencies and all kinds of other new music businesses - mostly in the area of marketing and distribution. New business models, young musicians and music entrepreneurs are the ones who should benefit from Popbüro Region Stuttgart. Whether it is a matter of band strategy, starting up or disbanding a group or company, education or further education, finding rehearsal rooms or gigs, producers, managers, booking agencies or lawyers who specialise in music: coaching for all music- and branch-related questions is offered directly by Popbüro. In collaboration with the Pop Academy Baden-Württemberg, Popbüro also offers further education like workshops and lectures with branch specialists and musicians. Topics run from advice on starting a business to audio engineering and from copywrite issues to distributing and much more. Popbüro can also be helpful when it comes to finding commercial property, rehearsal rooms or adequate performing locations. An example for this is the “Club Zentral” in the city center of Stuttgart, which is managed and coordinated by Popbüro Region Stuttgart. Additional projects include different competitions, for example business plan, songwriting and young performer awards, promotion campaigns and tours for individual bands, as well as various live events. Part of the service of Popbüro is also a substantial database on its homepage: www.popbüro.de. In this database contact information and descriptions for more than 1.500 companies and almost as many regional bands can be found. Additionaly, Popbüro is present at all major trade fairs, coordinating joint participation stands with presentations of up to one hundered regional companies. Popbüro Region Stuttgart is financed by both the regional economic development corporation (Wirtschaftsförderung Region Stuttgart GmbH) and the municipal association of youth centres (Stuttgarter Jugendhaus gGmbH). It is also funded by the city council of Stuttgart - in particular by the departments of culture and economic and job development (Kulturamt, Wirtschafts- und Arbeitsförderung der Landeshauptstadt Stuttgart). As a result of this collective cofunding Popbüro Region Stuttgart serves widely as a prototype and even role model for other regional pop offices and comparable agencies. Popbüro benefits in its structure from the experiences of previous municipal and regional agencies supporting youth culture and popular music. Regarding the promotion of youth culture and music, “Cumulus Kulturbüro” can be considered a forerunner of Popbüro Region Stuttgart. In 1987, “Cumulus Rocktest” for instance was one of the first projects promoting pop culture with a truly regional scope. The follow-up project “Noise Gate” received a special recognition award from the Forum Region Stuttgart. For projects concerning the whole federal state of Baden-Württemberg, the idea of Popbüro Baden-Württemberg was originated. In cooperation with comparable institutions in other regions, Popbüro participates in projects within the whole federal state of Baden-Württemberg and even the whole country and beyond. Throughout the federal state of Baden-Württemberg Popbüro for example carries out a newcomer live band contest called “Play Live“. Popbüro Region Stuttgart also manages the Popacademy´s RegioNet and is also active in initiating a symposium called PopNet Europe.